ummtaalib Posted April 2, 2022 Report Share Posted April 2, 2022 We live in a world of import and export, a world in which most goods and commodities are available in most countries for most of the year. However, despite the year-round availability, there are many goods that enjoy a ‘peak season’. Astute businessmen are those who identify this period and utilize it to their advantage. Dynamic Effect The season presents a golden opportunity for one to secure tremendous profits in a minimal period of time. Hence, during the month of December, even if the rest of the world is on vacation, it is practically unimaginable for one to find the serious businessman on holiday. He understands the pivotal role that the season plays in his success; if he remains focused and committed, he will reap the profits, and if he allows himself to become distracted or while away his time, he alone will suffer the consequences. The dynamic effect of the season is such that if the shop owner, who struggles to make ends meet for the entire year, exerts himself and exhausts his efforts in this crucial period, he will not only recover his losses, but will even manage to turn a handsome profit. The Season of Taqwa Just as other things have a special season; taqwa also has a special season – the month of Ramadaan. From fasting during the day to performing Taraaweeh during the night, the entire month has been specially designed to assist a believer in harvesting a bumper crop of fruit, from the tree of taqwa, which he will continue to enjoy long after the blessed month has expired. However, just as with other seasons, this will only be possible if one avails himself for this blessed month and expends all his energies in striving to secure the bargains it has on offer. More than Money If the shop owner arrives at work two hours late, he will regret the business that he lost and lament the money that he could have made. For every minute of the two hours, he could have been serving customers and turning the numbers. We often hear the adage ‘time is money’. However, contrary to popular belief, time is NOT money — it is far more valuable than money. Whereas money can always be later recovered if lost, time can never be recovered — and it is for this reason that time is our single greatest asset. In the race to secure the rewards of Ramadaan, it is those who are particular regarding their time that profit the most. Destructive Distractions In this regard, along with the ready-made opportunities to benefit are a host of ready-made distractions. After - Taraaweeh braais, meeting friends for a chat, an ‘Eid bargain-hunting’ excursion – these are all seemingly innocent activities. However, when thoroughly scrutinized, we realize that the braai ‘burnt’ two or three hours of our time, whereas a normal supper would have been concluded in a maximum of thirty minutes. The excursion to purchase ‘Eid-goods at the best prices may have saved us a few valuable rands but undoubtedly cost us invaluable hours and minutes. Media ‘Mania’ In the opinion of many, the uncrowned yet undisputed champion of ‘killing time’ is social media in all its various guises and forms. The magnetic effect of the smartphone transcends metal and hence it is the human eye that remains fixated to the screen. Whether in the masjid, while attending a program for spiritual upliftment, or at the time of sehri when du‘aas are accepted – instead of maximizing and benefiting from these opportunities, there are many who become Media ‘Maniacs’ and wile away the irrecoverable moments on their smart phones. For this purpose, just as we fast by shunning food and drink from dawn to sunset, let us make a resolution to ‘fast’ from all forms of media for all the 24 hours of every day in the Month of Ramadhan. Be it remaining abreast with the news, keeping up to date with Instagram, TikTok & Facebook – we should initiate a complete ’fast’ from all these time-consumers during this blessed period and afterwards as well. Thus let us make this Ramadaan very profitable by correctly investing the capital of time that we have been blessed with. Insha-Allah we will reap the rewards in this world and the Hereafter. alhaadi.org.za Link to comment Share on other sites More sharing options...
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